Welcome to "Raff and Friends." We are a family owned business located in Williamsville, New York. We are committed to excellence when it comes to the products you purchase.

We believe that everyone has strengths, dreams, and potential. To understand that everyone is different, but very special, is true magic. Our Corporate Tag Line "The Magic is in Everyone."

Our business began with a line of children's books simply titled “Raff's Magic Touch.”

Today's children are our greatest resource. Growing minds need encouragement and quality products designed to help you raise smarter kids. Our products have a strong emphasis on child development, child education, and character education.

The owner, Kim Nelson, offers professional Character Education, Author, and Author/Illustration Programs for schools K - 8. Kim also teaches a bookmaking course for 3rd - 6th graders. About the Owner, Children's Author, and President of the Company Thank you for considering Kim's books and product lines.

Kim graduated from Georgia Southern College in 1985 with a Bachelor of Science Degree in Education. She was a teacher for seven years before becoming a full-time mom. In 1997, she moved to East Amherst, New York, where she has permanently settled to raise her family. It was through teaching, coaching, and raising her children that she started writing children's stories, plays, and poems. In 1998, she launched her visiting author's programs. In 2005 Kim opened Raff and Friends, an educational learning store. The current store is located in the Eastern Hills Mall, Williamsville, NY. She is a Mother and a Nana, an author, and an entrepreneur, with a strong Christian belief. Perseverance has been her trademark. This is but another step in her journey through life.

Please feel free to contact Kim Nelson at This e-mail address is being protected from spambots. You need JavaScript enabled to view it with any questions or requests for information.