FREE Shipping on all orders over $99

Welcome to Our Online Toy Store!

Stop in today to check out all our Summer Fun products! There's something for everyone!



Image may contain: one or more people and text

Join US at Raff and Friends, Eastern Hills Mall, June 30th,

Signups at 10AM

Bottle Bullseye Tournament at 10:30AM



NEW Raptor Fingerlings in STOCK!











Toddler (3-5)


Children (6-12)


Youth (13-17)

Young Adult (18+)





Welcome to "Raff and Friends." We are a locally owned toy store located in the Eastern Hills Mall, Clarence, New York. We are committed to excellence when it comes to the products for you and your family. 

Raff and Friends – Providing quality educational toys, strategy games, puzzles for the entire family.

Raff and Friends is a locally owned toy store located in the  Eastern Hills Mall.  Owner and author Kim Nelson is committed to providing quality educational toys, games, puzzles, science, pretend play, wooden toys from leading toy companies. 

Raff and Friends’ business began with a line of children's books simply titled Raff's Magic Touch, written by Kim Nelson. She realized that growing minds need encouragement and quality products designed with an emphasis on child development, child education, and character education.  Nelson also offers professional Character Education Visiting Author Programs for grades K-5.

Visit Raff and Friends, Eastern Hills Mall, today.  The author will personally sign a purchased copy of her books. Call (716) 632-4202 and visit our website at


Staff Favorites

Spin Again

9242 Pink Blind Bag Series 12

5072 NHL® Boston Bruins® Goalie

Award Winners

Red Riding Hood Finger Puppets

First Shapes Jumbo Knob

Deluxe Spirograph

Raff and Friends


Raff Book Bundle

Locker Ladder